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If hip-hop is as dead as so many fans, critics and artists would have us believe, nobody thought to tell Canada’s DL Incognito. The rapper’s fourth album, ‘A Captured Moment In Time’, offers an invigorating listening experience free from the ‘keep it real’ clichés, thugged-out posturing and stereotypical baggage associated with so much of today’s hip-hop, both underground and mainstream.
Having spent the best part of the last decade struggling to break out of local circles, you might expect DL to come off like the typical mad rapper, but instead the forthright MC channels his experiences into succinct, effective verses that display both a knack for witty punchlines and a welcome sense of maturity. ‘Too Late Now’ finds Mr. Incognito thoughtfully reconciling his childhood dreams of achieving widespread rap stardom with his present day reality as a “working musician with none of the perks”, whilst the catchy ‘Fresh To Death’ warns of the consequences of material obsession over a cool, retro-boogie groove. The piano-laced ‘Thank You (For Listening)’ is another immediate standout, with DL showing genuine appreciation to all of his supporters over the mellow shimmer of the T-Wrecks-produced track (a special mention also has to go to Techtwelve who delivers some top-notch beats throughout the project).
By staying true to both himself and his craft, this Canadian export has recorded an album capable of reaffirming even the most jaded rap fan’s faith in the ability of hip-hop to both stimulate and entertain.
8 Outta 10
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